New Performance Dashboards Offer Peak Behind the Scenes

By Reinet Marneweck, Capital Metro CFO

Today, Capital Metro officially launched our online Performance Dashboards on CapMetro.org after presenting them to our board of directors. The initiative is another step in Capital Metro’s effort to be transparent and provide data in a clear and efficient manner, both for our board and the public.

The new Performance Dashboards will track metrics in four important categories:

  • Ridership
  • Safety
  • Service Reliability
  • Financial Transparency

These dashboards will collect data from our various internal systems across multiple applications. They’ll replace quarterly reports agency staff has been providing to board members, as well as the monthly ridership stats posted online. We think the dashboards will result in better data-driven decision-making, improved data consistency and increased transparency.

The quality of the information provided will increase greatly with the Performance Dashboards. As an example, we formerly had provided a spreadsheet with raw ridership data divided among services and service providers. The Ridership Dashboard, on the other hand, will provide context for that data. It will show systemwide year-over-year trends (for the entire system or for an individual route) and display the top five routes over the past two years. It will also offer views on ridership by route for different parts of the week, be it weekdays, Saturdays or Sundays.

Ridership-Dashboard
Sample Ridership Dashboard for Route 4 – 7th Street

This is also an ongoing project that will grow and change. We’ll soon augment the Ridership Dashboard with in-depth route-by-route information and add a scorecard measuring our performance against the Capital Metro Strategic Plan.

To view the Performance Dashboards, scroll to the bottom of any page on our website and click the button labeled “Performance.”

We also want to hear from you and to discover what you are interested in learning about. If there’s data that you don’t see but wish you had access to, please let us know by emailing Feedback@CapMetro.org. (Be sure to put Performance Dashboards in the subject line, so we can keep track and forward it to the appropriate team.)

Twitter Name: Now @CapMetroATX

Tweet, Tweet!

For those of you who follow our Twitter activity (or may want to), you may have noticed our recent change of account names.

In the past, we have communicated to followers using two separate Twitter accounts: CapMetroNews and CapMetroRail. Having two accounts made sense leading up to the opening of MetroRail, but now it’s just sort of confusing. People tweet us with rail-related inquiries at CapMetroNews and with bus issues at CapMetroRail. Plus, having two accounts sometimes contributes to a delay in us responding.

Going into our new fiscal year in October 1, we wanted to use that date as a benchmark for turning over a new leaf in our Communications efforts — including Twitter.

Going into the future, we have changed the name of our CapMetroRail account to @CapMetroATX. This will be our one and only account where we’ll provide bus and rail service updates as well as relevant news and rider tips. Over the next two weeks we’ll phase-out our CapMetroNews account.

We know by following one sole account, you may get more info than before. So, how can you filter the info you get notifications about, if you want?

By using certain apps, you can make settings to only get notified of certain hashtags, versus receiving all our Tweets.

We’ll be operating via these hashtags:

#MetroRailAlert: for specific delay alerts on MetroRail

#MetroBusAlert: for all bus-related service alerts

So, for example, if you began following our rail account and only wish to continue receiving rail-related messages, set-up your account to send only messages including the #MetroRailAlert hashtag.

How to set specific alerts up? This useful YouTube video helps you use TweetDeck for setting-up hashtag notifications:

If you’re not into Tweet Deck, there’s also Boxcar for push notifications as well.

This change may take some getting used to, but it’s for the better — to provide improved communications and customer service. So, jump right it, follow us at www.twitter.com/CapMetroATX.

Tweet you soon!